When Nezha encounters the tide of ITED renovation, the sea breeze is strong - it's time for builders to overturn the industry's "alchemy furnace"!

COTV GLOBAL LIVE

Three thousand years ago, Nezha in "Fengshen Yanyi" used lotus roots as bones and lotus leaves as clothing, and changed his fate against heaven; Three thousand years later, "Ne Zha: The Demonic Children of the Sea" reignited the screen with a subversive attitude - "If fate is unfair, fight him to the end. The fate of the architectural decoration industry is also quietly turning. When the new construction market shifts from rapid growth to rational contraction, and "involution" becomes a keyword of the times, construction workers are facing a choice between "magic pills and spirit beads"? Is it confined to the traditional mode to defend the besieged city, or is it like Nezha to break through Xintiandi with the blade of innovation?

(The image is generated with the assistance of Doubao AI)

01The Industry's Difficulties: The "Map of Mountains, Rivers, and Country" of the Times

The mythological "map of mountains, rivers, and country" encompasses everything, and the painting of the construction and decoration industry is depicting unprecedented changes.

Macro changes: The scale of new construction in China has been declining year after year, and "old to renovated homes", "affordable housing", "medical and elderly care", and "hotels" have become new battlefields;

Microscopic difficulties: Traditional construction methods have low efficiency, material waste rates exceed 30%, and rising labor costs are forcing industrial transformation;

Global situation: The Southeast Asian infrastructure boom and the Middle East's "super city plan" have opened up a new blue ocean for Chinese construction and installation enterprises to "go global".

02The way to break through the trap: the "universe circle" of ITED conference

Just as Nezha needs to control both the hybrid silk and the wind and fire wheel at the same time, the construction industry is also standing in front of the trident of "policy orientation, technological innovation, and model innovation". How to reconstruct the industrial chain with the power of industrialization? How to transform scattered old renovation needs into industrialized standard products? How to establish replicable business models in existing markets? How to make the 'China Plan' sail across the sea.

On May 26, 2025, the ITED2025 Interior Industrialization Conference will open at the National Convention and Exhibition Center (Shanghai Hongqiao). ITED2025 will become the "Taiyi Real Person" in the construction industry, forging breakthrough tools with four major issues:

● Mixed Sky Ling · Binding Industry Pain Points: Development Changes - Double Helix of Policy and Market. Decoding industry policies and development trends, predicting the direction of the trillion dollar track, and making macro policies the navigator for micro implementation.

Wind and Fire Wheel · Ignite Technology Engine: Industry Dilemma - Technological Revolution of Prefabricated Interior. From BIM digital design to modular quick installation system, improve construction efficiency and break the deadlock of "long construction period and high cost".

Fire Spear · Piercing Market Boundaries: Channel Layout - The "Mystery" of Going Global and the "Art of Entering Home". Exploring the principle of "localization adaptation" overseas; Explore the ways to cultivate the trillion yuan old renovation market.

● Qiankun Circle · Locking in Future Coordinates: Innovation Breaks Through - The Impact of Dimensionality Reduction from Products to Business Models. Explore the new path for material suppliers to transform into "space solution service providers".

03Heavy Easter Egg · Walking into the 'Lotus Root Incarnation'

On May 27th, the ITED conference specially planned a visit and inspection of the "Starlight Jiayu 1588 Jiayuan - a benchmark project for affordable rental housing with an assembly rate of up to 92%", to observe the high standard and high-quality project construction from construction design to production and operation, and then to construction management.

This project is being adjusted by Shanghai Textile Group from its own existing land, W06-1601 Unit 13-05 of Zhenxin Community, from commercial service land (C2) to affordable rental housing (Rr4), Jointly build a major construction project in Jiading District, Shanghai with Huajian Modern Institute, Shanghai Jiangnan Architectural Design Institute, CCD Hong Kong Zhengzhong Design, Shanghai Hongbo Supervision, Jinggong Green Building, Golden Mantis, and He Nengren Residence.

A thousand years ago, Nezha stirred the four seas with mixed heavenly silk; A thousand years later, builders will reshape the world with an industrial mindset. This is not a battle of one person, but a conspiracy of an era. In May Shanghai, let us hold the wind and fire wheel together, and write our own "Investiture List" in the wave of change!

Click on the link to register for the conference:zh-cn/user/register/? utm_source=media25&utm_medium=media&utm_campaign=media07

Conference sponsorship consultation: Ms. Feng Juan

+86 137 6422 8697

Conference cooperation and consultation: Ms. Li Siyu

+86 158 6256 3376