The 13th Qingdao International Furniture and woodworking machinery exhibition jointly sponsored by Shandong furniture association and Shenzhen Furniture Industry Association will be opened in Qingdao on May 25-27, 2016. The exhibition covers a total area of 120000 square meters, covering furniture (solid wood furniture, soft furniture, mahogany furniture, office furniture, panel furniture, etc.), woodworking machinery, raw and auxiliary materials and accessories, home accessories and other products in the whole industrial chain. Up to now, the booth allocation of this exhibition is close to the end, and the work of dealer invitation and on-site activity preparation is being solidly promoted. From the current preparation, this exhibition will achieve a huge leap in quality, and the exhibition site will be full of expectations.
■ exhibitor chapter (gathering of big brands and image upgrading)
1. Strong rise of software sector and landing of alligators outside the province
In this Qingdao International Furniture Exhibition, the software sector has made a collective effort, and famous enterprises in Fengyang, Jisi, Huayu, Baoen, yashta, Yilong and other provinces have continued to make a collective appearance. Famous brands outside Beijing such as elilan, Jiangsu Opel, Guangdong Huasheng have also rushed to the exhibition, and continue to consolidate and dig into Shandong and the whole northern market. It is worth mentioning that Beijing elilan It will be displayed in the area of nearly one thousand square meters, which will be one of the highlights of this exhibition.  
2. Upgrade the solid wood plate as a whole, and polish the business card after ten years of accumulation
"Real wood furniture in Shandong, real work in Qingdao Exhibition" is the common voice of the industry to Shandong real wood furniture industry and Qingdao International Furniture Exhibition. Indeed, after ten years of accumulation, the scale of solid wood furniture has been expanding. Yimu, Lai's, jinfutong, Hengjiu, Jiudian, dalihua, Xinhe, Shuangxi, Zhanhua, Huayi, chunnuo, Taiyuan, Fuxin and other well-known Shandong brands are intensively displayed, and the building of "Shandong influence · brand real wood furniture special hall" will further fully demonstrate the strength of Shandong real wood furniture; Hebei Bluebird, Nankang Zhaoxi, Fumei Nanfu, Hebei Yahua, Jiangxi Lefeng and other provinces The company will also make a big debut. In addition to the upgrading of the quality of the enterprises participating in the exhibition, the organizing committee will also upgrade the overall image of the theme, fully demonstrate the resource advantages and professional operation advantages accumulated in the exhibition over the past decade, and strive to build the largest and most professional solid wood furniture display platform in China.  
3. The capacity of woodworking machinery is expanded again, and the brand high-end products are rich
In 2012, the woodworking machinery exhibition area was comprehensively upgraded to the national Woodworking Machinery Procurement Conference, and has since embarked on the road of building the largest and most professional woodworking machinery exhibition platform in China. In 2014 Qingdao exhibition, the theme of mechanical auxiliary materials will occupy three whole halls, reaching 35000 square meters, and high-end brands and products will become the biggest attraction of this exhibition. Qingdao Woodworking Machinery Exhibition Group continues to make its collective debut. Compared with previous years, its product grade and brand image will be greatly improved. In addition, Shandong brands represented by Yantai Mike power, Yantai Yellow Sea, Jinan Yongtai, Jinan Ruijie and Jinan Lianzhong Union, as well as famous enterprises such as SCM in Italy, Nanxing in Guangdong, Qingcheng in Sichuan, cangao in Shijiazhuang, Taishan in Chengdu and Huali in Dalian, Jianming in Dalian, Ende in Shanghai and Hongda in Dalian, were displayed on the same stage, and the quality of national Woodworking Machinery Procurement Conference was upgraded in 2014 !  
In addition to the above themes, mahogany / classical furniture brands represented by Fuwang, Dinglong, Chenshi, etc., office furniture brands represented by Guohua, Qiheng, Haiqin, chengjiashun, Xinglong, etc., gaomibai stubble, Ningjin solid wood furniture, raw and auxiliary materials, and home accessories are rich in various themes and products. Among them, the theme of home decoration gathers high-end jewelry brands in Shenzhen, including complete supporting products such as lighting, carpet, ornaments, painting art, etc.
The advantages of "whole industry chain" of Qingdao International Furniture Exhibition are fully demonstrated.
■ market (one positioning, two supports)
Qingdao International Furniture Exhibition has always been adhering to the market positioning of "in-depth exploration of the two, three and four level market", committed to giving full play to the solid support of "first-line brand channel sinking" and "South brand strategy moving north", focusing on channels and achieving brand. In December, the organizing committee officially launched the 11th Qingdao International Furniture Exhibition dealer invitation work. All the investment promotion teams went deep into the major industrial clusters and shopping malls inside and outside the province, opening another round of carpet publicity. By the time of the deadline, the first round of invitations from Jining, Zaozhuang, Linyi, Qingdao, Weifang and other cities and key county-level cities had been completed, and the first round of publicity had also been completed in Shijiazhuang and Zhengding, Hebei Province. After that, the investment promotion will sink from prefecture level to county level, even town level market, and penetrate into surrounding provinces from Shandong Province. This carpet publicity work will further improve and update the dealer database of Qingdao International Furniture Exhibition, especially the dealer resources of the three and four markets, and lay a solid foundation for giving full play to the role of the platform of "two supports".
 
■ publicity (wechat opening, real-time interaction)
On the basis of maintaining close cooperation with nearly 60 print media and more than 80 online media in the industry, and traditional publicity methods such as putting on road signs in important industrial clusters and important road sections, Qingdao International Furniture Exhibition opened the official wechat public platform (wechat: qiff_), developed and established a wechat website, consulted exhibition information, visited pre registration Booth applications can be realized through wechat, timely convey exhibition and industry information, actively interact with each other, and promote the exhibition to achieve information upgrading.  

Please contact the organizer of the exhibition for implementation before participation.

• Telephone:400-012-6660
• Fax:0531-82980591
• Address:33 / F, Xiangtai square, No.129, xiongxiongshan Road, Shizhong District, Jinan City, Shandong Province, China
• Zipcode:250002

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