Spring plowing has not yet arrived, layout should be prioritized.

Are you troubled by the following issues as the agricultural inputs industry enters a new round of deep water transformation?

Difficult to enter the market - competition is fierce in the Central Plains grain warehouse, but good products cannot break through the situation?

Difficult to negotiate channels - Are dealers becoming increasingly cautious and cooperation deadlocked?

The direction is difficult to discern - with frequent policies emerging, how should we take the path of green transformation?

Is it difficult to innovate a product - despite investing heavily in research and development, it always fails to hit the real pain points in the market?

Difficult to find growth - high costs, outdated models, where is the power to break through the ceiling?

If any of the above is your current real business situation——

So, on March 28-29, 2026, at the Zhengzhou International Convention and Exhibition Center, this annual event for Central Plains agricultural workers, you must not miss it.

The 23rd Zhongyuan Agricultural Materials Fair is not just an exhibition, but also a tailor-made "breakthrough hub" and "growth engine" for you. We are well aware of your difficulties, so we have gathered ten core values to directly target the key business points and help you win the crucial battle of spring plowing.

1、 Facing the core market of the Central Plains and seizing the strategic highland of spring plowing
The Central Plains is the cornerstone of national food security, and large-scale cultivation has given rise to a huge demand for efficient and intelligent agricultural materials. Here, you will have direct conversations with large cooperatives, family farms, and agricultural companies in Henan and surrounding provinces, efficiently laying out and rooting themselves in grain warehouses during the most critical time window for spring plowing and fertilizer preparation.

2、 Rebuilding channel trust and activating a win-win network
Faced with the common challenges of channel backlog and capital turnover, exhibitions will become a key scenario to restore confidence. Centralize the release of annual policies, new products, and support plans, and promote the signing and implementation of contracts through heavyweight measures such as on-site order incentives, to revitalize your channel network.

3、 Understand policy trends and grasp the dividends of green transformation
Green and low-carbon, weight loss and efficiency improvement are the trend. We will invite experts from ministries and provincial promotion leaders to deeply interpret the latest policies and projects on ecological protection and high standard farmland construction in the Yellow River Basin, clarify the compliance development path for you, and accurately integrate into the policy support system

4、 Listen to the voices of the front line, let product innovation hit the bullseye
Say goodbye to homogeneous competition! The conference gathers large-scale growers of crops such as wheat, corn, fruits and vegetables, and holds a "pain point workshop" to face the real needs of stress resistance, yield increase, soil remediation, etc., providing the most accurate market coordinates for your product research and iteration.

5、 Learn from regional benchmarks and replicate the path to successful breakthroughs
We organize a marketing innovation forum and invite leading enterprises that have achieved success in the Central Plains market to share their technical service models, crop package solutions, and digital practical experience. Come here and take away a proven and immediately applicable game breaking method.

6、 One stop link to key resources across the entire industry chain
Government, research, finance, media, intelligent equipment... all the high-quality resources you need for your business have gathered here. The exhibition has a dedicated docking area to help you quickly establish cooperation and greatly reduce the time and cost of obtaining external resources.

7、 Strong brand building and regional trust endorsement
In the Central Plains market, brand is trust. Participating in this authoritative regional event is itself a symbol of strength and commitment. Through real-life demonstrations, empirical results, and expert interactions, we aim to deeply enhance the brand's credibility and influence in the core market.

8、 Insight into the forefront of technology, seize the opportunity to upgrade applications
Intelligent fertilization, biological agents, agricultural Internet of Things, unmanned aerial vehicle fertilization... Here, the latest trends in agricultural material technology and equipment are presented. Supporting technical exchange meetings to help you quickly grasp the direction and ensure that products and technologies continue to lead.

9、 Low cost aggregation of high-precision spring plowing traffic
In today's limited marketing budget, precision is the king. Relying on the organizer's extensive database and omnichannel invitations, your booth will attract a large number of professional visitors with decision-making power from the Central Plains region within two days, achieving precise customer acquisition with ultra-high cost-effectiveness.

10、 Winning before spring plowing, absence means falling behind
The end of March is a strategic milestone that determines the overall pattern of the Central Plains market for the year. This grand event of scale upgrade and resource gathering is the best opportunity for you to showcase, attract investment, and set the tone for the whole year, and it is also the only opportunity not to be missed. The market waits for no one, and competitors will not wait for you. Missing out may mean missing out on a whole year of opportunities.

（1） Exhibition Area for Fertilizers, Specialty Fertilizers, Machinery, and Related Agricultural Products
Nitrogen fertilizer, phosphorus (compound) fertilizer, potassium fertilizer, compound (mixed) fertilizer, blended fertilizer, slow-release/controlled-release fertilizer, water-soluble fertilizer, stable fertilizer, foliar fertilizer, organic fertilizer, bio organic fertilizer, microbial agents, bio fertilizers, soil amendments, agricultural and forestry water retention agents, organic material composting agents, plant growth regulators and related products; Brand specialty fertilizers, raw materials, equipment, and related products; Technology models and related products such as organic fertilizer substitution for fruit, vegetable, tea, and related organic fertilizer production enterprises, reduction and efficiency improvement of chemical fertilizers and pesticides, resource utilization of waste, and land pollution control; Fertilizer, pesticide and other inputs and related green agricultural inputs that are compatible with the production of green agricultural products; Soil and fertilizer analysis and testing instruments, mechanical equipment for fertilizer production, packaging, storage, and application, intelligent fertilizer mixing equipment, and related agricultural machinery products.

（2） Exhibition Area for Plant Protection, Pesticides, Seeds, and Related Agricultural Products
Spray, pesticide pesticides, insecticidal lamps, accessories, garden machinery, pesticides, fungicides, acaricides, rodenticides, herbicides, special agents and plant growth regulators and other pesticide raw materials, chemical raw materials and intermediates, emulsifiers, water solvents, plant protection unmanned aircraft, agricultural aerial pesticide application technology and spraying equipment, agricultural aviation remote sensing technology, agricultural aviation flight safety equipment, modern agricultural aviation high-tech and equipment, agricultural aviation plant protection service related units, seeds and related products; Green pesticides and related products.

（3） Exhibition Area for Smart Agriculture, Agricultural Machinery, and Related Agricultural Products
Units, enterprises, research institutes, and smart agriculture related products related to intelligent agricultural greenhouses, agricultural machinery positioning, warehouse management, food traceability, smart agriculture Internet of Things, and smart agriculture system solutions; Drip irrigation and water fertilizer integration facilities and equipment, water-saving agriculture and water fertilizer integration related technologies.

（4） New Packaging Green Environmental Protection Exhibition Area
Easy resource utilization, easy handling of packaging materials, biodegradable packaging, etc., in the agricultural inputs industry, we produce machinery packaging equipment, design, plastic barrels, plastic bottles, filling equipment, injection molding machines, inkjet printers, palletizers, granulators, dryers, PE packaging bags, composite packaging bags, sealing machines, etc

（5） Agricultural Material E-commerce and Agricultural Material Media Exhibition Area
A well-known agricultural material e-commerce platform, as well as agricultural material related websites, newspapers, magazines, and new media.

Please contact the exhibition organizer before participating in the exhibition to confirm.

• Contact:Marin
• Address:7th Floor, Unit 1, China Grain Reserves Building, No. 28 Business Inner Ring Road, Zhengdong New District, Zhengzhou City

The information on this site comes from the network and related members, and the website has done its duty to review it. Due to the uncontrollability of the process of organizing the exhibition, some of the exhibition information in the station may change the subject matter, Extending or cancelling the event, please exhibitors and visitors must check with each other again before exhibiting! All the exhibitions in this site are not hosted/co-organized or organized, if there are any disputes during the exhibition, please hold the main responsibility of the exhibition organization! QQ Email: 523138820@qq.com WeChat: 523138820 Mobile: 15313206870