In order to implement the opinions of the general office of the State Council on accelerating the development of circulation and promoting commercial consumption, and in accordance with the requirements of Chongqing Municipal Commission of Commerce on carrying out consumption promotion activities, promote the in-depth development of consumption upgrading action plan and promote economic development, the 7th China (Chongqing) Spring Festival shopping festival (hereinafter referred to as "Spring Festival shopping festival") is scheduled to be held from January 1, 2020 to January 5, 2020 ". In order to fully display the concept of Chongqing commercial culture, and to make this exhibition rich in holiday cultural life of Chongqing citizens, stimulate the development of holiday economy in Chongqing, and become a new stage to stimulate consumption and promote economic development. The 7th China (Chongqing) New Year Shopping Festival is themed with "happy new year, happy shopping". It is hoped to provide Chongqing people with a happy place integrating purchase, entertainment and consumption through the exhibition and sales form of new year shopping street and various traditional folk activities. At the same time, it will build a trading and sales platform for manufacturers, dealers and consumers, while invigorating the flow We should make the market prosperous, promote consumption, enrich people's New Year holiday life, and meet people's growing material and cultural needs.

Highlights of exhibition

（1） Coincide with the Spring Festival

At the beginning of the new year, according to Chinese customs, it is the time for families and groups to purchase a large number of festival supplies. At this time, the consumption funds are sufficient, the consumption budget is huge, and it is the time for migrant workers to return home. Filial piety to parents, gifts to relatives and friends of specialty, food, clothing, daily gifts are no less.

（2） Long exhibition cycle

The cycle of this year's festival is 5 days, which can fully ensure that consumers have sufficient time to purchase and choose.

（3） Super popularity

The popularity of the annual commodities festival will gather. There will also be various activities such as special selling, group buying, gifts, etc. on the exhibition site to attract more people.

（4） Rich exhibits

Considering the particularity of new year's procurement, we have organized a wealth of exhibits to enable consumers to purchase all the required items "one-stop" in our venue, so as to truly achieve the goal of "strolling through the new year's festival and purchasing all the new year's goods at one time".

Main activities

（1） 2019 commendation conference of Chongqing commercial and circulation industry credit demonstration enterprise

Time: 9:00-10:00 on January 1, 2020

Venue: Chongqing International Convention and Exhibition Center (Nanping)

Content: invite relevant leaders such as Chongqing Municipal Commission of Commerce and Chongqing related industry association to attend, witness the opening ceremony, and commend the integrity demonstration enterprises of Commerce and circulation industry.

（2） On site exhibition

Time: January 1, 2020 - January 5, 2020

Venue: Chongqing International Convention and Exhibition Center (Nanping)

Content: comprehensive food, special agricultural products, general merchandise, daily necessities, handicrafts, imported goods, new retail and other on-site display and sales.

（3） Cultural and creative entertainment fair and creative performance

Time: January 1, 2020 - January 5, 2020

Venue: b square, Chongqing International Convention and Exhibition Center (Nanping)

Content: invite artists and artists from all over the world to bring utensils and perform on site, such as paper cutting, micro carving, face sculpture, clay sculpture, shadow puppet, sugar man, wood New Year picture, shadow play, sugar man kneading, etc., or invite people from all over the world to perform stunts or talents, to create a lively and festive festival atmosphere, so that the audience can have a good eye and a good mouth.

（4） New year's goods

Time: January 1, 2020 - January 5, 2020

Venue: preface hall / indoor exhibition hall of Chongqing International Convention and Exhibition Center (Nanping)

Content: exhibitors shall implement it by themselves, and select different commodities for limited time and seconds every day, so as to attract users' attention with ultra-low price and increase the popularity of the site.

（5） Group buying activity area

Time: January 1, 2020 - January 5, 2020

Venue: preface hall / indoor exhibition hall of Chongqing International Convention and Exhibition Center (Nanping)

Content: the exhibition hall is equipped with a special area for group promotion. Enterprises willing to participate in the group promotion are invited to participate in the exhibition, attracting many people to participate in the promotion in batches.

（6） Rice porridge for shopping

Time: Thursday, January 2, 2020 (10:00 / 15:00)

Venue: Chongqing International Convention and Exhibition Center (Nanping)

Content: January 2 is the traditional festival of China - Laba Festival. In order to promote Chinese traditional culture and attach importance to traditional festivals, we invite our master to make Laba porridge on the spot. When shopping (with a shopping ticket), we will send a bowl of Laba porridge to the end. Raw materials for Laba porridge production are sponsored by exhibitors free of charge.

（7） VR game experience zone

Time: January 1, 2020 - January 5, 2020

Venue: preface hall / indoor exhibition hall of Chongqing International Convention and Exhibition Center (Nanping)

Content: attract popularity through VR game experience, "wear virtual reality helmet, you see the world of game, no matter how you turn your eyes, you are in the game.".

Comprehensive food: all kinds of meat products, egg products, leisure food, convenience food, frozen food, health food, national characteristic food, etc;

Cereals and oils: rice, flour, grains, high-end edible oil and other products;

Seasoning category: all kinds of seasoning, base material, seasoning oil, etc

Characteristic agricultural products: District and county characteristic agricultural products, organic green agricultural products, famous and special agricultural products, etc;

Tea and wine drinks: liquor, wine, beer, tea, coffee, juice, dairy products, etc;

Dried fruits: baked goods, expanded foods, preserved fruits, preserves, sweets, nuts, etc;

Import commodities: food commodities, tourism travel and commodities, cross-border commodities, etc;

Seafood and aquatic products: fish (fresh, frozen), shellfish (fresh), shrimp, fish, etc;

Fruits and vegetables: dragon fruit, durian, longan, avocado, pineapple, mango, various vegetables, etc;

New retail: e-commerce enterprises and platforms, micro businesses and other new retail;

Clothing bags and daily necessities: clothing, shoes and hats, bags, bedding, daily necessities, etc;

Handicrafts: New Year pictures, window flowers, couplets, decorations, handicrafts, artworks, etc

Small household appliances: juicer, soymilk machine, oven, microwave oven, electromagnetic oven, massage instrument, intelligent household appliances, etc;

Jewelry, watches and electronic products: all kinds of jewelry, watches, clocks, mobile phones, etc;

Delicacies and snacks: kebab, noodles, spicy chicken, Rongchang goose, grilled fish, hot and sour powder, spicy hot, etc.

Matters needing attention
The exhibition area is planned to be 30000 ㎡. It is planned to divide into brand area, folk annual goods area, sugar area, comprehensive area and other major sectors, introduce more than 800 exhibitors, and attract 300000 visitors and consumers.
The measure of area: 30000m2scaleMore than 1000 exhibitors attracted 300000 visitors and consumers.   

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