Zhizhen Kangwan Shandong Health and Wellness Exhibition CIHCI 2026

Exploring new quality productivity and promoting the development of silver haired economy

The China Shandong (Qingdao) International Health and Wellness Industry Expo is a key brand event in the field of health and wellness in Shandong Province. Since its establishment in 2016, it has been successfully held for ten sessions and has received nearly 2600 exhibitors from more than 50 countries and regions, serving over 170000 visitors. The Expo has been listed on the Shandong Provincial Department of Civil Affairs' report card for elderly care services for many consecutive years, injecting vitality into Shandong's investment promotion work and the development of the silver haired economy.

Hosted by Qingdao Elderly Care Service Association; Industry associations such as the China Social Welfare and Elderly Care Service Association, the National Rehabilitation Assistive Equipment Research Center, the China Rehabilitation Assistive Equipment Association, and the Shandong Elderly Care Industry Association serve as guiding units; The 10th China Shandong (Qingdao) International Health and Wellness Industry Expo and Silver Hair Consumption Festival, hosted by Qingdao Haiming International Convention and Exhibition Co., Ltd., was successfully held at the Qingdao International Convention and Exhibition Center from July 10 to 12, 2025, with the high attention of relevant departments of the provincial and municipal governments and the joint efforts of various cooperative units. The exhibition was rich, the forum was professional, and the activities were exciting. The overall satisfaction of exhibitors and visitors exceeded 95%. The Expo has become an important platform for communication, cooperation, and resource integration in the health and wellness industry.

Qingdao is not only a major node city of the the Belt and Road New Eurasian Continental Bridge Economic Corridor and a strategic fulcrum of maritime cooperation, but also the location of the China Shanghai Cooperation Organization (SCO) demonstration zone for local economic and trade cooperation. This location advantage provides unique conditions for the integration of the health care industry into the "the Belt and Road" construction and SCO cooperation.

In order to promote the construction of the "the Belt and Road" health care industry and strengthen the integrated development of the health care industry of the SCO, the 11th Expo in 2026 will focus on the cooperation between the the Belt and Road and SCO countries, and will be held at the Qingdao International Convention and Exhibition Center (Red Island Pavilion) from July 2 to 4, 2026, with the purpose of "filial piety, kindness, Qilu, wisdom, and health care bay". The Expo has a planned exhibition area of more than 30000 square meters, gathering 700 well-known enterprises at home and abroad, 40000+professional visitors. It will bring together leading enterprises and the latest products, technologies, and services at home and abroad, effectively meet the diversified and multi-level service needs of different types of elderly, while promoting cooperation with the the Belt and Road and SCO Organize national exchanges and cooperation in the field of health care.

1. Brand Influence Advantage

As the only health and wellness industry expo in Shandong region, Shandong Lao Expo has successfully held ten sessions and is a well-known domestic health and wellness exhibition brand. It has served more than 2600 well-known health and wellness enterprises at home and abroad, served more than 170000 visitors, and has abundant resources such as industry merchants and professional visitors. The Expo is not only a platform for enterprises to showcase their excellent achievements, but also a stage for enterprises to enhance their social influence.

2. Industrial advantages in location

Qingdao is at the intersection of the "the Belt and Road" and the Northeast Asia Economic Circle. It is a major node city of the New Eurasian Continental Bridge Economic Corridor and a strategic fulcrum of maritime cooperation. It has unique regional advantages in serving the "the Belt and Road" initiative and the development of the Shanghai Cooperation Organization. At the same time, in recent years, Qingdao has actively laid out the big health and wellness industry, proposed the development goal of creating a "China Health Bay", and created an innovative source of health and wellness that deeply integrates "industry, academia, research, medicine, health, and sports". The biopharmaceutical and medical device industry cluster area and rehabilitation university are rich in resources, and have launched a series of support policies and innovative measures around the fields of "smart health and wellness" and "medical and wellness integration", with full industrial advantages.

3. Advantages of government enterprise integration

Over the years, the Expo has received strong support and guidance from many authoritative units such as the Shandong Provincial Department of Civil Affairs, the China Association for Social Welfare and Elderly Care Services, the National Rehabilitation Assistive Equipment Research Center, and the Qingdao Civil Affairs Bureau, injecting strong resources from various aspects such as signing and releasing contracts, audience invitations, supply and demand matching, and publicity and promotion. Every year, we invite over 100 government delegations and association procurement teams from various provinces and cities in China, including Shandong, Inner Mongolia, Hebei, Jilin, and Shanxi, as well as elderly care associations, to attend and negotiate, enhancing the influence and purchasing power of the exhibition.

4. Advantages of publicity and exposure

After ten years of development, the Expo has collaborated with over 100 mainstream mass media and industry media to provide comprehensive coverage of the Expo, brand enterprises, and highlight products. The entire exhibition period provides over 5 million total exposures, fully empowering enterprise development and exploring market opportunities with the power of media.

1、 International Exhibition Area

Exhibition Area for SCO Countries: Health Products and Services from Russia, Kazakhstan, India, Pakistan and Other Countries

The Belt and Road featured health care exhibition area: Southeast Asia traditional health care, Central and Eastern Europe rehabilitation equipment, Central Asia natural health products, etc

International Brand Exhibition Area: Smart Elderly Care Products and International Elderly Care Service Systems from Countries such as Germany, Japan, and South Korea

2、 City Brand Exhibition Area

Shandong Health and Wellness Achievements Exhibition: Showcasing the Development Achievements and Characteristic Models of the Health and Wellness Industry in Various Cities of Shandong Province

Friendly provincial and municipal characteristic health and wellness exhibition: Inviting developed regions in the national health and wellness industry to showcase their characteristic health and wellness models

Promotion of Good Goods Production and Sales Assistance: Inviting Featured Enterprises and Products from Shandong Province's Supporting Cities to Participate in the Exhibition

3、 Al+Technology Elderly Assistance Exhibition Area

Smart healthcare products: health wearable devices, communication care, vital sign monitoring devices, smart homes, smart sleep

Al+technology for elderly care: Application of Al technology in the field of health and wellness, including Al robots, nursing products, and intelligent operation platforms

Intelligent rehabilitation equipment: new generation wearable exoskeleton robots, unmanned wheelchairs with intelligent navigation functions, etc

4、 The Belt and Road Traditional Chinese Medicine Featured Exhibition Area

Highlight the dissemination and application of Chinese medicine in the the Belt and Road and SCO countries:

Traditional Chinese Medicine Diagnosis and Treatment Equipment: Traditional Chinese Medicine Diagnosis and Treatment Equipment, Moxibustion Products, Traditional Chinese Medicine Rehabilitation Equipment

Traditional medicine display: traditional Chinese medicine pieces, traditional Chinese patent medicines and simple preparations, API

SCO Traditional Medicine Cooperation: Promotion of Traditional Medicine Exhibition and Cooperation Projects in SCO Countries

5、 Aging friendly renovation exhibition area

Showcasing the latest products and solutions for aging friendly renovation: accessible facilities: accessible homes, orthotics and prosthetics, elderly friendly products. Walking aids: walking aids, visual aids, hearing aids. Full scene aging friendly model room: integrating smart homes, emergency call systems, etc

6、 Medical and elderly care integration exhibition area

Showcasing the models and products of integrated development of healthcare and elderly care:

Medical equipment: medical devices, medical consumables, rehabilitation equipment, nursing beds/supplies, genetic testing, prevention and treatment of elderly diseases

Rehabilitation medical institutions: Rehabilitation medical institutions, rehabilitation equipment, rehabilitation solutions. Chronic disease intervention: Health monitoring equipment, food and medicine products, nutritious diet

7、 Travel and Elderly Care Exhibition Area

Showcasing new models and projects for elderly care living abroad:

Exhibition of Travel Bases: National Famous Travel Bases, Travel Apartments, Elderly Study Abroad

Seaside travel and elderly care: diversified travel and health projects such as seaside vacation, mountain and sea health preservation, rehabilitation and medical care, etc

The Belt and Road sojourn routes: the Belt and Road national sojourn and elderly care routes and services

8、 Marine Health Exhibition Area

Combining Qingdao's marine characteristics, showcasing marine health products and services:

Marine functional foods: deep-sea collagen peptide liquid drinks, brain boosting foods, calcium supplements, marine mineral drinks, etc

Marine drug research and development: anti-tumor marine drugs, marine biopharmaceutical products

Ocean therapy: ocean rehabilitation, ocean health and other service projects

9、 Exhibition Area for Comprehensive Elderly Care Services

Brand Elderly Care Institutions: Invite outstanding elderly care institutions in China and Shandong Province to showcase their diversified operational models and service features, such as high-end elderly care communities and CCRC continuous care retirement communities

Community home-based elderly care solutions: showcasing innovative community and home-based elderly care service models. Home to home services: showcasing medical assistance, rehabilitation care, and other home-based services, as well as intelligent scheduling platforms. Elderly education services: showcasing curriculum systems, teaching achievements, and online education platforms. Elderly cultural and entertainment services: elderly tourism research, photography, calligraphy and painting, psychological counseling, and other services

10、 Silver Hair Consumption Festival

Concentrate on showcasing healthy and nutritious food, therapy supplies, elderly footwear and clothing products, and elderly financial products, and provide free free consultations, health consultations, policy answers, and other services to bring rich product experiences and promotional activities to the elderly, achieving the goal of enjoying elderly services at home.

Luxury booth 9800 yuan/piece

Standard booth 7800 yuan/piece

Special booth 900 yuan/㎡

• Company:Haiming Group
• Contact:Liang Jian
• Mobile:13406311450
• Address:No. 326 Huoju Road, Chengyang District, Qingdao City

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