- Industry: Comprehensive / Cross-industry
- Cycle: Once a year
- Time: 2026/08/15 - 08/17 (Sat To Mon Total 3 Days) Error Correction
- Address: Zhengzhou City Zhongyuan International Convention and Exhibition Center ChinaHenan ProvinceZhengzhou CityZhongmou County Zhengzhou Airport Zone, Henan Province
- Sponsor:Organizing Committee of China International Billiards Industry Expo
- Organizer:Zhengzhou Xinshang Exhibition Co., Ltd
- Company:Zhengzhou Xinshang Exhibition Co., Ltd
- Telephone:19211789998
- Contact:And sir
- Mobile:19211789998
- E-mail:2589137558@qq.com
- Address:Zhengzhou Airport Zone, Henan Province
INTRODUCTION


In 2026, the demand for billiards equipment in China is expected to steadily expand as a whole, while exhibiting significant structural characteristics in product, channel, and regional dimensions. Segmented tracks and brand performance will further differentiate.
The size of China's billiards market has exceeded 100 billion yuan, with over 210 million enthusiasts and an annual growth rate of 180%. Billiards was popular in the 1980s and 1990s, but fell silent due to the rise of electronic games and other games. Nowadays, its "revival" is supported by audience base, perfect competition system, short video dissemination and other factors, and the industry innovates in venue operation, equipment intelligence and other aspects to meet the needs of modern entertainment consumption. Since the origin of billiards, it has undergone many years of development in China and evolved into Chinese style billiards with Chinese characteristics. The rules are simplified, easy to learn, and the cost is affordable, suitable for all levels of the population. In recent years, billiards has been included as one of the key sports projects for national development. Its mild exercise characteristics are highly favored by young people and have multiple social attributes.
1. The overall scale continues to grow, and the differentiation of category demand is intensifying: it is expected that the market will continue its compound annual growth trend of about 6.2% throughout the year. Among them, billiard tables still account for a large demand share, with a double increase in demand for professional event grade and household small adjustable models, while the demand for ordinary commercial models has remained stable due to the slowdown in the addition of ball rooms; The growth rate of high-end customized and carbon fiber materials in the golf club field is prominent, and the demand for high-end golf clubs priced over 2000 yuan may further increase. Intelligent equipment will become a growth hotspot, integrating AI trajectory analysis, electronic scoring for ball tables and auxiliary training devices. By 2026, it is expected to enter a period of accelerated commercialization. In addition, the demand for green products such as environmentally friendly tablecloths and biodegradable powders will gradually increase.
2. Leading by top brands and accelerating domestic substitution: Market concentration will further increase, and local top brands such as Star and Qiao will consolidate their market share through event binding and technological advantages, and will also accelerate the substitution of international brands such as Predator in some markets. The survival space of small and medium-sized brands will continue to be compressed, and those small manufacturers who rely on OEM and lack technology will face difficulties due to a sharp decline in orders and inventory backlog, while niche brands that rely on hype may continue to explode. Overall, the billiards equipment industry is still in a steady growth trend; But consumers are gradually paying attention to quality, brand, and service, driving production enterprises to transform towards quality, innovative design, improved after-sales service, and national billiards brands.
3. The advantages of the "offline+experience+order" model will be further highlighted: offline centralized display, connecting the entire industry chain; Guangzhou, Zhengzhou, and Hangzhou billiards exhibitions form a complementary market layout, covering different regional markets. The Zhengzhou Billiards Exhibition focuses on the Central Plains market, with four major exhibition areas gathering more than 300 enterprises from across the country, and nearly a thousand billiard brands appearing; Covering equipment, ball room operations, event services, etc., it has attracted over 50000 professional buyers nationwide and achieved a record high on-site transaction rate. Exhibitions in Hangzhou and Guangzhou cover regional markets such as the Yangtze River Delta and Pearl River Delta. These three billiards exhibitions can not only showcase the manufacturing strength of the industrial belt, but also enable dealers and ball room operators to connect with the source of goods in one stop, greatly reducing the communication and procurement costs between supply and demand sides.
4. Multi channel penetration and further increase of online share: online channels contribute about 30% of retail sales. The live delivery of goods on social platforms such as Tiktok will continue to drive equipment sales, especially among young consumers. Relying on the Zhengzhou Billiards Exhibition, offline channels are transforming towards "experience+order", and top billiards brands and chain ball rooms will increase revenue through the sales of their own branded equipment; At the same time, channels will further sink, and third - and fourth tier cities and communities will become new growth points for equipment demand driven by the "sports into communities" policy. In addition, markets such as companies and households are in new growth points, and the billiards equipment market has enormous potential and will become an important industry in China's sports economy.
5. Expansion of consumer groups and more segmented scene demands: Generation Z aged 18-35 is still the main consumer force, with a significant growth rate in demand for personalized customized signature carved golf clubs, Chinese style golf tables, Chinese style golf clubs, customized table patterns, and more. The demand for home entertainment scenes will continue to rise, and the sales of mini ball tables and portable golf clubs suitable for small households will steadily increase; With the improvement of the youth billiards training system, lightweight and entry-level equipment suitable for young people will also form a stable demand increment. Billiards tables, billiard sticks, and other equipment are designed with Chinese national cultural characteristics, incorporating national style and cultural elements, to provide users with diverse and personalized needs.
The 2nd China (Zhengzhou) International Billiards Industry Expo and the 2nd National Billiards Industry Chain Development Conference will be grandly held from August 15-17, 2026, at Hall W1/W2/W3/W4 of Zhengzhou Zhongyuan International Convention and Exhibition Center. The theme of this conference is "Gathering Central Plains, Trading Nationwide, and Reaching the World", committed to bringing tangible benefits to every exhibitor. This edition will use 4 exhibition halls with a scale of 42000 square meters; At that time, more than 300 companies will participate in the exhibition, showcasing over 1000 billiards brands, over 4000 innovative billiards equipment, technologies, and related services such as billiards, billiards tables, billiard clubs, tennis tables, tennis tables, tennis tables, table accessories, and golf club accessories. We will attract over 50000 professional buyers from both domestic and international markets to visit and trade, striving for every exhibitor to achieve the expected investment and promotional benefits. The forums and summits held at the same time deeply analyze the current situation of the billiards industry, look forward to the development of the billiards industry, explore equipment innovation, and empower the operation and service innovation of billiards halls.
Scope
Billiards, pool table, billiard club, viewing sofa, etc
Costs & Precautions


Contact
- Company:Zhengzhou Xinshang Exhibition Co., Ltd
- Telephone:19211789998
- Contact:And sir
- Mobile:19211789998
- E-mail:2589137558@qq.com
- Address:Zhengzhou Airport Zone, Henan Province
Disclaimer
The information on this site comes from the network and related members, and the website has done its duty to review it. Due to the uncontrollability of the process of organizing the exhibition, some of the exhibition information in the station may change the subject matter, Extending or cancelling the event, please exhibitors and visitors must check with each other again before exhibiting! All the exhibitions in this site are not hosted/co-organized or organized, if there are any disputes during the exhibition, please hold the main responsibility of the exhibition organization! QQ Email: 523138820@qq.com WeChat: 523138820 Mobile: 15313206870



