The 37th China (Zhengzhou) Sugar, Wine and Food Trade Fair and Gift Box Food Expo

The 22nd China (Zhengzhou) Food Processing and Packaging Equipment Exhibition

Zhengzhou International Convention and Exhibition Center, April 23-25, 2026

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The 38th China (Zhengzhou) Sugar, Wine and Food Trade Fair and Gift Box Food Expo

Zhengzhou International Convention and Exhibition Center, August 13-15, 2026

OrganizerChina Liquor Circulation Association, Henan Liquor Industry Association, Henan Sugar, Wine and Food Circulation Association, Henan Catering and Accommodation Industry Association, Henan Ruicheng Cultural Media Group Co., Ltd

Undertaking Unit:Zhengzhou Ruicheng Exhibition Service Co., Ltd., Henan Jiujiu Cultural Communication Co., Ltd

According to data from iMedia Consulting, the market size of China's gift economy industry continues to expand and is expected to exceed 1.6 trillion yuan by 2027. With the normalization of holiday celebrations, gift consumption is moving from centralized to decentralized, and consumers' demand for gift boxes is showing a diversified and quality-oriented trend. Health, wellness, and personalized customization have become core demands. For example, categories such as alcoholic beverages, dietary supplements, and leisure snacks have become mainstream choices in the gift box market due to their practicality and emotional value.

Zhengzhou, with its unique location advantage of connecting the north and south, and linking the east and west, has become an important commodity distribution hub in the country. Not only has a complete and mature sales channel network been built here, but also a rich and diverse sales model has been derived, providing a key window for food enterprises to expand their market territory and efficiently connect resources. The conference focuses deeply on the huge demand of the double festival gift box market, aiming to provide a platform for enterprises to showcase and communicate, help them seize the golden opportunity of festival consumption, and achieve leapfrog growth in business.

Full category popular products, supply chain integration and docking of double section gift box demand

The overall exhibition area of this year's exhibition is planned to be 65000 square meters, and it is expected to attract more than 1000 original manufacturers from various food categories such as famous enterprises' alcoholic beverages, high-end red wine gift boxes, customized alcoholic beverages, snacks, baked goods, boutique beverages, dairy beverages, craft beer, imported snacks, agricultural and sideline products, organic food, seasonings, customized gift boxes, mooncake group purchases, etc., bringing more than nearly 10000 featured products to the exhibition.

[Scope of Exhibition]

★ Chinese Baijiu: all kinds of traditional flavor Baijiu, part-time flavor Baijiu, customized liquor, and batch purchase.

★ Comprehensive alcoholic beverages: domestic and foreign wines, spirits, fruit wine, health and wellness wines, blended drinks, etc.

★ Premium beverages: dairy products, tea drinks, fruit and vegetable drinks, plant protein drinks, health drinks, functional drinks, carbonated drinks, soda, mineral water and other domestic and foreign brand beverages.

★ International beer: craft beer, traditional beer, flavored specialty beer, zero alcohol beer, etc.

★ Gift box food: various specialty mooncake gift boxes such as Cantonese, Soviet, and Beijing styles; Mid Autumn Festival pastries such as egg yolk cakes and pineapple cakes; Seafood gift box, beef and mutton gift box, nut gift box, tea gift box, nourishing gift box, medicinal food homologous gift box; Agricultural and sideline products, organic food; Exquisite gift box food customization (suitable for gifting, business, customization, welfare), etc.

★ Premium snacks: meat snacks, snacks (loose), stir fried foods, fun foods, spicy foods, braised foods, imported snacks, preserved fruits, jelly, candies, canned foods, etc.

★ Convenience foods: fast food, frozen food, seasoning food, travel food, meat products, dairy products, ready to eat food, baked goods, etc.

★ Food packaging: creative design and samples of various types of food packaging such as wood and leather; Wine bottles, wine boxes, and other packaging bags and boxes; Customized design and derivatives, labeling machines, sealing machines, personalized printing equipment, etc.

Specially invited buyers to efficiently meet and connect supply and demand sides

In order to deeply activate the efficiency of the exhibition and promote the adaptation between supply and demand, the organizing committee of Zhengzhou Sugar and Wine Fair is fully committed to building a platform for in-depth communication between core buyers and exhibitors. We invite distributors, agents, wholesalers, franchisees, importers in the liquor and food industry, as well as professionals from gift companies, chain supermarkets, community group buying, procurement, e-commerce new retail and other fields. At the same time, we also invite middle and senior management with purchasing decision-making power in government, enterprises and institutions, as well as elite individuals with purchasing discourse power in terminal procurement in industries such as healthcare, education, and hotels to attend the event. At that time, all parties will release massive procurement demands, explore business opportunities and share development achievements in the gift box consumption market, and work together to open a new chapter of cooperation and win-win.

Pioneers of industry transformation gather to discuss exciting events and events, taking turns to appear

The Zhengzhou Sugar and Wine Fair serves as a commercial platform to showcase the achievements of the food and beverage industry, as well as to facilitate communication and cooperation between brand owners and service providers. During the event, multiple peak events and competitions are held. Here, participants can listen to industry insights, feel the passion and vitality of the event, and explore the future development direction of the food and beverage industry together.

·The 8th China Food Golden Bull Award Selection and Awards Ceremony

·The 37th Zhengzhou Sugar and Wine Fair E-commerce Live Streaming Expert Empowerment Action

·2026 Gift Box Marketing Innovation Tips

·Zheng Qiutang Food Gift Box Design Award Ceremony - Award Ceremony

·Sugar, liquor, and food group buying supply and demand docking negotiation meeting

·The 37th Zhengzhou Sugar and Wine Fair Short Video Grand Prix

·New product promotion event, investment promotion event (can contact the organizing committee for customized planning)

·. .....

*The activity arrangement shall be subject to the actual situation on site

Online multimedia matrix promotion, offline format targeted invitation

Zhengzhou Sugar and Wine Association has been rooted in the Central Plains for 19 years, carefully constructing an information network format for promotional invitations. The organizing committee takes 19 cities in Henan Province as the invitation center and focus, extending coverage to key surrounding provinces such as Shandong, Shanxi, Shaanxi, Hebei, Hunan, Hubei, Anhui, and Jiangsu. It targets the industry attributes, business scale, and geography of the target customer group, divides the target area network, and customizes personalized invitation strategies. It comprehensively uses forms such as telephone, email, SMS, and on-site visits to integrate internal and external resources of Ruicheng, establish outdoor advertising placement, invitation plans, analyze data, collect feedback, and achieve comprehensive dissemination of exhibition brand information and efficient invitation of target customers.

In terms of online promotion, Zhengzhou Sugar&Wine Fair aims to efficiently disseminate brand information and improve brand reputation and popularity, and builds an all media matrix covering video number, official account, small red book, etc., supplemented by advertising positioning and information flow advertising in the circle of friends, so as to easily expose and display exhibition information all day long. Collaborative efforts across multiple platforms have led to a significant increase in the impact index of exhibitions. The self media matrix of Ruicheng Sugar and Wine has over 200000 fans across all online platforms, and in addition, television media, mainstream media, and major industry media have increased the volume of the exhibition. By covering industry audiences, multiple exposures, and continuously releasing media publicity effectiveness.

Sugar, Wine, Food Group Buying Festival, Super Traffic Exposure Platform!

The competition for the golden booth is decreasing every second. We sincerely invite manufacturers to join us and seize the double opportunities!

Buyers continue to gather, manufacturers miss another year!

Organizing Committee of China (Zhengzhou) Sugar, Wine and Food Fair

Contact: Zheng Gang

Phone: 13937134087

★ Chinese Baijiu: all kinds of traditional flavor Baijiu, part-time flavor Baijiu, customized liquor, and batch purchase.

★ Comprehensive alcoholic beverages: domestic and foreign wines, spirits, fruit wine, health and wellness wines, blended drinks, etc.

★ Premium beverages: dairy products, tea drinks, fruit and vegetable drinks, plant protein drinks, health drinks, functional drinks, carbonated drinks, soda, mineral water and other domestic and foreign brand beverages.

★ International beer: craft beer, traditional beer, flavored specialty beer, beer, etc.

★ Gift box food: various specialty mooncake gift boxes such as Cantonese, Soviet, and Beijing styles; Mid Autumn Festival pastries such as egg yolk cakes and pineapple cakes; Seafood gift box, beef and mutton gift box, nut gift box, tea gift box, nourishing gift box, medicinal food homologous gift box; Agricultural and sideline products, organic food; Exquisite gift box food customization (suitable for gifting, business, customization, welfare), etc.

★ Premium snacks: meat snacks, snacks (loose), stir fried foods, fun foods, spicy foods, braised foods, imported snacks, preserved fruits, jelly, candies, canned foods, etc.

★ Convenience foods: fast food, frozen food, seasoning food, travel food, meat products, dairy products, ready to eat food, baked goods, etc.

★ Food packaging: creative design and samples of various types of food packaging such as wood and leather; Wine bottles, wine boxes, and other packaging bags and boxes; Customized design and derivatives, labeling machines, sealing machines, personalized printing equipment, etc.

• Company:Zhengzhou Ruicheng Exhibition Service Co., Ltd
• Telephone:13937134087
• Truename:Zheng Gang
• Mobile:13937134087
• E-mail:1668632916@qq.com
• Address:Zhengzhou International Convention and Exhibition Center

The information on this site comes from the network and related members, and the website has done its duty to review it. Due to the uncontrollability of the process of organizing the exhibition, some of the exhibition information in the station may change the subject matter, Extending or cancelling the event, please exhibitors and visitors must check with each other again before exhibiting! All the exhibitions in this site are not hosted/co-organized or organized, if there are any disputes during the exhibition, please hold the main responsibility of the exhibition organization! QQ Email: 523138820@qq.com WeChat: 523138820 Mobile: 15313206870