The 6th East China International Pet Exhibition and China Pet Industry E-commerce Trade Fair, a more "phone call" pet exhibition, will be grandly held at the Hangzhou International Expo Center from October 24th to 26th! This exhibition is positioned as the "e-commerce ecosystem hub", integrating resources from the entire industry chain to build a pet industry e-commerce ecosystem community, stimulating new industry momentum, and opening a new era of pet industry e-commerce that is more "connected"!

■ Core position - the commanding heights of the global e-commerce ecosystem
Hangzhou, known as the "Global E-commerce Capital," achieved an online retail sales of 123.219 billion yuan in 2023 and 556.29 billion yuan from January to June 2024, a year-on-year increase of 11.5%. The total import and export volume of cross-border e-commerce in 2024 is 152 billion yuan, of which exports are 132.6 billion yuan, a year-on-year increase of 9.5%. Six of the top eight MCN institutions in China are rooted in Hangzhou, with over 5000 live streaming related enterprises and over one million e-commerce sellers, covering all forms of traditional e-commerce, social e-commerce, live streaming e-commerce, and cross-border e-commerce, forming a digital commerce network that radiates globally.

Resource highland - omnichannel traffic aggregation hub
As the only pet exhibition with the theme of "e-commerce" in China, East China Pet Expo deeply integrates platform resources such as Alibaba, Tiktok, Little Red Book, etc., collects e-commerce traffic throughout the network, and connects with e-commerce network. Exhibitors can reach the top 50 pet anchor of Tiktok, top 200 pet shop operator of Tmall, and 70% of cross-border service providers in the Yangtze River Delta in a one-stop manner. The exhibition period is three days to effectively complete the e-commerce omni channel layout.

Growth Engine - Global Pet Industry Innovation Pilot Field
Hangzhou has become a global innovation testing ground for the pet industry with two core advantages: 1. Flow fission speed - new products quickly reach millions of users through live streaming channels, and the incubation period for popular products is significantly shortened compared to traditional models; 2. Consumption Upgrade Potential - Hangzhou pet owners have a leading acceptance of smart health products nationwide. Data shows that over 70% of pet owning households are willing to pay a premium for smart health devices, driving the continuous growth of the pet smart product market.

■ Traffic aggregation - precise locking of the "Double 11" golden entrance
At the 5th East China Pet Expo in 2024, the online transaction volume of Petty's Jueyan brand exceeded 900000 yuan; Douchai launches pre-sale of Double 11 brand, achieving over 5000 transactions. This exhibition once again locks in the golden nodes of procurement and sales in the early stage of "Double 11", accurately connects the maximum traffic entry and consumption peak of the year, connects the entire chain of offline promotion, online pre-sale, and fan sedimentation, and helps enterprises lock in market share in advance.

■ Channel sinking - direct access to 30000 small B2B procurement clusters
The production, import and export, and consumption scale of the pet industry in East China accounts for nearly 40% of the country's total. Pet ownership consumption is strong, and there is a huge demand for purchasing from nearly 30000 offline retail stores and pet hospitals. October coincides with the critical period of offline "Double 11" product selection for pet retail stores. The exhibition relies on the location and industrial advantages of Hangzhou to build a "brand store" direct system, helping brand merchants efficiently reach small B-end stores and achieve zero distance distribution and efficient conversion.

Global empowerment - igniting a purchasing frenzy with resources across the entire network
At the same time, the 2025 Pet Industry "Double 11" Selection Fair was held, linking e-commerce platforms such as Tmall, JD, Tiktok and new retail pet stores, integrating the resources of head community leaders, and building a professional selection docking platform driven by "public domain+private domain". Relying on the platform's traffic support, expert matrix, and team leader's private domain traffic pool, we have formed a one-stop solution of "product selection testing detonation" to help enterprises create "Double 11" phenomenon level single products and ignite the procurement boom in all aspects.

Million level experts gather to help brand sales soar
At the same time as the exhibition, the 2025 China Pet Industry Live E-commerce Alliance · Expert KOL Selection Conference was held, with millions of KOLs personally selecting products. Over 800 pet experts broadcasted live, covering the entire track of pet short videos, pet graphics, and pet sales, building a 10000 person product selection matrix, achieving precise positioning, promotion, and marketing of tens of millions of traffic, forming a "traffic siphon effect", and strongly helping brand sales soar.

The first viral launch across the entire network, allowing new products to go from exposure to explosive sales
At the same time as the exhibition, the 2025 Pet Power New Product Release SHOW will be held, bringing together the latest products and cutting-edge technologies, and collaborating with KOLs and influencers in the pet industry to launch new products across the entire network. Dozens of live streaming rooms will simultaneously start seeding and promoting products, creating a "traffic content sales" loop in linkage, enabling new products to complete the fission from exposure to explosive orders in a short period of time, and seizing the high ground of consumption upgrade dividends.

Thought Gravity Field - Summit Forum Wisdom Insights
Good content is the booster of the pet industry ". The exhibition will be held concurrently with the 2025 Pet Industry New E-commerce Retention Conference, the 6th Global Pet Industry Cross border E-commerce Conference, the 3rd China Pet Industry Smart Retail Conference, the 2025 China Small Pet Industry Development Forum, and other summit forums. Platform media and elites will be invited to empower pet industry professionals with high-quality content and further connect exhibitors with high-quality audiences.

■ Trendy Gravity Field - Show Event Hi FUN Unlimited
The exhibition creates a young force field with deep integration of social experience and consumption scenes, links millions of pet raising people in Hangzhou and East China, and presents many events such as the World's Famous Dogs and Cats Exhibition, Fashion Creative Marketplace, TA It - China-Chic Hanfu Show, People's Pet Sports Challenge, Fashion Show and so on at the same time, attracting tens of thousands of visitors to clock in and participate in the event, building a "experience - social - consumption" value closed loop, and boosting the exhibitors to achieve both product and effect.

From October 24th to 26th, the 6th East China International Pet Exhibition and China Pet Industry E-commerce Trade Fair kicked off with great fanfare! We sincerely invite global elites in the pet industry to gather in the e-commerce capital, using Hangzhou as a pivot to leverage the global pet industry market and open up a new era of pet e-commerce that is even more "connected"!

Pet food: staple food, snacks, feed, food additives, food processing machinery, food packaging technology, etc;
Pet supplies: clothing, bedding, cages, toys, beauty products, care products, training supplies, etc;
Live pets: live pets such as dogs, cats, rabbits, hamsters, birds, etc;
Pet e-commerce: online shopping mall, APP, O2O services;
Pet healthcare: pet hospital equipment, surgical instruments, pet medicines, healthcare products, biological products, prescription feed, testing strips and reagents, etc.

Please contact the exhibition organizer before exhibiting to confirm

• Telephone:0755-33654238
• Fax:0755-83206072
• Address:307 and 308, Zhongxin Technology Building, No. 31 Bagua Road, Futian District, Shenzhen

The information on this site comes from the network and related members, and the website has done its duty to review it. Due to the uncontrollability of the process of organizing the exhibition, some of the exhibition information in the station may change the subject matter, Extending or cancelling the event, please exhibitors and visitors must check with each other again before exhibiting! All the exhibitions in this site are not hosted/co-organized or organized, if there are any disputes during the exhibition, please hold the main responsibility of the exhibition organization! QQ Email: 523138820@qq.com WeChat: 523138820 Mobile: 15313206870