The ice and snow economy is a comprehensive economic system based on ice and snow resources, led by ice and snow sports, and integrating related industries such as tourism, culture, and equipment. From the emergence of "Erbin" in 2024 to the "Qiyuan" of ice and snow in 2025, China's ice and snow economy has developed rapidly, strongly driving consumption and gradually becoming a new driving force for regional and national economic growth. By 2027, the facilities of ice and snow sports venues will be more complete, the service level will be significantly improved, ice and snow sports will be more widely carried out, China's international competitiveness in ice and snow sports will be further enhanced, and the total scale of ice and snow economy will reach 1.2 trillion yuan. By 2030, the main industrial chain of the ice and snow economy will achieve high-level coordinated and integrated development, and its role in expanding employment and promoting high-quality development will be more prominent. Ice and snow consumption will become an important growth point for expanding domestic demand, and a number of high-quality destinations for ice and snow sports and tourism will be built. The development of the "Ice and Snow Silk Road" and the China Shanghai Cooperation Organization Ice and Snow Sports Demonstration Zone will reach a new level, and the total scale of the ice and snow economy will reach 1.5 trillion yuan.

Improve the planning level of ice and snow economy development. At the national level, benchmarking international advanced experience, adhering to the principles of modernization, marketization, and internationalization, we will improve the top-level planning for the development of the ice and snow economy, comprehensively coordinate basic resources, regional economy, industrial system, operating entities, development measures, and policy guarantees, and make key deployments in areas such as regions, industries, and markets. At the regional level, based on the spatial layout of "one zone, two belts, and multiple nodes", with high-quality services, regional development, and employment promotion as the starting points, a regional ice and snow economy development plan is formulated and implemented to leverage regional advantages and develop key industries. In terms of special planning, while optimizing the development opinions of ice and snow sports, timely special development plans for ice and snow tourism, culture, equipment, etc. should be introduced to cultivate new forms of ice and snow industry. The ice and snow economy has reached new heights, marking a new starting point. In the future, we should benchmark against international advanced standards, strengthen top-level planning, focus on modern industries, and strive for coordinated development, create new formats, models, and tracks, and promote the high-quality development of the ice and snow economy.

It should also be noted that the scale effect of the ice and snow economy has not yet been truly formed, and the overall scale is relatively small and scattered, with uneven heating and cooling in different regions. From the perspective of industry service quality, China's ice and snow economy still relies mainly on experiential needs, with weak levels of immersion, quality, and internationalization, and a lack of regular well-known ice and snow events or activities. From the perspective of social capital participation, many ice and snow festivals, events, and activities are mainly led by the government, and the integration and professional participation of social capital need to be strengthened. The conference is expected to have an exhibition area of 30000 square meters and will gather 500 global brand enterprises and dozens of foreign exhibition groups to participate. It covers industry related enterprises worldwide. The organizer has a professional operation team and vast data resources. With recognition and praise from both inside and outside the industry, the conference will comprehensively integrate advantageous resources, extend the entire industry chain, and strive to provide a high-quality one-stop communication and trade platform for manufacturers, distributors, agents, buyers, and end customers, promoting the rapid development of China's ice and snow sports industry.

Exhibition Area for Ice and Snow Sports Equipment: Popular personal ice and snow sports equipment such as ice skates, ice skates, curling rinks, ice hockey jerseys, ice clubs, skis, snowshoes, skis, ski poles, helmets, polymer simulation ice sheets, detachable and movable artificial refrigeration ice rinks, indoor simulation ski machines, movable ski jumping platforms, artificial snow grass, protective gear, snow goggles, etc;

Ice rink equipment exhibition area: ice rink peripheral protective structures, indoor ramps, traction equipment, freezing equipment, ice making equipment, ice skating equipment, ice conditioning equipment, and ice sports equipment, as well as ice rink supporting equipment air film suppliers;

Ski resort equipment exhibition area: Cableway, cable car, magic carpet, towing, snow making system, snow making machine, snow making machine tower arm, snow making gun, snow roller, snow blowing equipment, net pole and safety net, and other ski resort facilities as well as ice and snow equipment inspection and testing services;

Ice and snow sports clothing exhibition area: ski clothes, ice skating clothes, ski goggles, ski gloves, ice skates, wrist guards, knee guards, elbow guards, etc;

Cold region outdoor equipment exhibition area: tents, backpacks, sleeping bags, moisture-proof mats or air cushions, climbing ropes, rock nails, seat belts, lifters, descents, large and small iron locks, rope covers, ice axes, camping water bottles, boiler integrated cooking utensils, etc;

Ice and snow amusement equipment exhibition area: sleds, dry snow equipment, snow go karts, snow bicycles, snowmobiles, snow excavators, snow plows, snow transport vehicles, snow rescue vehicles;

Technology Ice and Snow Experience Exhibition Area: VR technology simulates skiing, immersive scene simulation, motion capture technology, 5G technology, and the Internet of Things.

• Company:Shanghai Yewen Exhibition Service Co., Ltd
• Telephone:021-54388602
• Truename:Mr. Li
• Mobile:13122870856
• Address:Intersection of Fuhua 3rd Road and Jintian Road, Futian District, Shenzhen, Guangdong Province

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