PCE 2025 Shanghai International Personal Care Expo

Shanghai International Personal Care Exhibition 2025

Exhibition time: March 19-21, 2025 Exhibition location: Shanghai World Expo Exhibition and Convention Center

Exhibition scale: 25000 square meters exhibition

Conference Forum: 5000 People Meeting

Expected audience size is 50000 people+

Theme: Gathering the forefront of anti-aging and exploring new trends in beauty together

Host: Donghao Lansheng Exhibition Group

Organizer: Shanghai Jianzhi Exhibition Co., Ltd

Strategic Cooperation: Jurong Group

Supporting unit: China Association of Plastic Surgery and Cosmetic Surgery

Anti Aging Branch of National Health Industry Enterprise Management Association

Shanghai Health Science and Technology Society, Sports Functional Health Society

Oriental Beauty Valley, Self Health Magazine

National Oxygen Therapy Industry Alliance

Development prospects:

The core of "personal care" is to achieve anti-aging goals. Currently, people no longer blindly pursue extending life expectancy in response to aging, but enhance their anti-aging ability through a scientific diet lifestyle, such as consuming anti-aging health products, using medical and beauty care products, or exercising and fitness. In China, with the deepening of health needs, the anti-aging industry is also continuously expanding. According to authoritative institutions, the market size of industries closely related to personal care and anti-aging in China, such as medical beauty, health products, fitness and sports, is estimated to exceed one trillion yuan by 2024.

The "2025 Shanghai International Personal Care Expo" is hosted by Donghao Lansheng Exhibition Group and organized by Shanghai Jianzhi Exhibition Co., Ltd. The exhibition adopts a "exhibition+conference" model, bringing together five major sections: medical health, beauty and maintenance, fitness and sports, health products, and scientific diet. It proposes three major goals: "enabling everyone to have anti-aging abilities", "creating a one-stop solution for personal care and anti-aging", and "establishing a platform for industry resource docking and information exchange". It provides a comprehensive platform for health professionals and the public to understand and experience personal care, and delays the aging process through scientific and healthy means.

At the same time as the exhibition, an anti-aging industry conference with the theme of "Linking the Upstream and Downstream of the Anti Aging Industry, Leading the New Development of Personal Care" will be held to promote the commercial transformation of scientific and technological achievements, industry investment and transaction docking, promote industry marketing methods and the latest technology exchange, enhance enterprise marketing level, and share the latest personal care and anti-aging technologies.

Exhibition advantages

1. Covering the entire anti-aging industry

The "2025 Shanghai International Personal Care Expo" will create five major sections, covering the entire industry chain of the anti-aging industry. With the strong exhibition capabilities of Donghao Lansheng Exhibition Group, it will collaborate with well-known platform enterprises, associations, universities, and professional media to create a large-scale and professional anti-aging industry event.

2. Enrich on-site activity opportunities

The exhibition organizes a variety of on-site activities based on the needs of participating companies, providing them with various opportunities to participate in on-site training sessions, roadshows, new product launches, promotion events, and investment matchmaking events, helping companies promote their corporate image in multiple dimensions and connect with channel resources.

3. Deeply empower participating companies

The exhibition collaborates with well-known partners such as the School of Lifelong Education at Jiao Tong University, Jurong Group (Shanghai Synthetic Biology Industry Bay), and Self Health Magazine to provide in-depth empowerment for participating enterprises in academic support, industry panorama analysis, talent cultivation, scientific research and technology support, investment and financing docking, and other related areas.

4. Multi dimensional brand promotion

Collaborate with authoritative industry associations and professional media to provide enterprises with brand promotion opportunities from multiple perspectives and angles through channel releases, special interviews, forum dialogues, and other means.

Simultaneous Forum and Conference

2025 Shanghai International Personal Care and Anti Aging Conference

Linking the upstream and downstream of the anti-aging industry, leading the new development of personal care

Main Forum: Conference on Anti Aging Development Trends

The aging population is sweeping the globe. According to surveys, 59.2% of people experience anxiety about aging before the age of 30, and 95.3% experience anxiety about aging before the age of 50. Aging issues are unavoidable. Especially under the dual factors of natural population aging and premature aging, the problem of aging has become increasingly prominent, and research, drugs, products, and technological means related to anti-aging have become a global hot topic of concern. Challenging the limits of human life is also a major issue facing scientists worldwide.

The main forum of this conference, titled "Trends in Anti Aging Development", will gather renowned professors, scholars, doctors, and outstanding scientists from many countries and abroad to discuss cutting-edge issues and response strategies in aging research, interpret anti-aging codes, popularize scientific knowledge, and truly achieve the goal of "everyone has the ability to resist aging"

Audience organization

Online promotion

1. The audience organization of "2025 Shanghai International Personal Care Expo" covers the whole platform of "online+offline". The online part is launched through mainstream media news reports, joint mass health industry we media KOL, financial media, combined with the exhibition publicity matrix, Tiktok, WeChat, Weibo, Little Red Book, NetEase, Today Toutiao, Sohu Video and other platforms to comprehensively promote the exhibition content. At the same time, overseas audiences are recruited through overseas Youtube, Facebook and other channels to expand the exhibition's overseas influence and enhance the international level of the exhibition.

2. Offline channels

Offline audience organizations invited 50000 member enterprises, research institutions, experts, and scholars through various industry associations such as the Shanghai Biomedical Industry Association; Invite 10000 fitness centers, beauty institutions, and traditional Chinese medicine health centers across the country through exhibition cooperation channels; Inviting 150000 alumni entrepreneurs through exhibition partner universities; Inviting 100000 people via phone, email, and WeChat through the enterprise database of Donghao Lansheng Exhibition Group; Simultaneously contacting over 30 key commercial districts and communities in Shanghai for audience promotion.

Type of exhibit:

The five major sections cover medical health, beauty and maintenance, fitness and exercise, nutrition and health care, and scientific diet

Content scope: Medical investment, consumer healthcare, pharmaceutical funds, Al+pharmaceuticals, etc

Content scope: Recycling product cycle, community consumption, domestic brands, compliant cosmetics, etc

Content scope: Health anti-aging, physical education, fitness consumption, etc

Content scope: Precision nutrition, self-care, etc

Content scope: Silver hair food, special medical food, etc

Medical and health sector: stem cells and immune cells, medical devices, medical inspection products, pharmaceutical consumables, cross-border medical and other related products.

Beauty and maintenance section: beauty institutions, beauty brands, beauty products and equipment, personal maintenance equipment and supplies, personal functional skincare products, massage products and other related products.

Fitness and sports section: fitness equipment, rehabilitation equipment, franchise chains, fitness apps, sports training, fitness wearables and other related products.

Scientific diet section: healthy food, organic food, green natural food: fruit and vegetable products, grains, honey, fungi, tea (etc.), plant/animal extracts, healthy dining methods and other related products.

Nutrition and Health Products Section: Nourishing and Nutritional Products, Health Food and Dietary Supplements, Health Products, Traditional Chinese Medicine Nourishing Products, Local Exhibitions and other related products.

• Telephone:18019763620
• Truename:Mr. Zhang Jun
• Mobile:18019763620
• Address:No. 1099 Guozhan Road, Pudong New Area, Shanghai

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