2024 Shanghai Beauty Expo&2024 Shanghai Beauty Supply Chain Exhibition

The 28th China Beauty Expo CBE

Time: May 22-24, 2024

Location: 2345 Longyang Road, Pudong New Area, Shanghai

Exhibition Hall: Shanghai New International Expo Center

Approved by: Shanghai Municipal People's Government

Organizer: Yingfuman Group - Shanghai Baiwen Exhibition Co., Ltd

Exhibition Overview:

The China Beauty Expo (Shanghai CBE) is a leading beauty industry trade event in the Asian region, and is also the best choice for many industry professionals to explore the Chinese market and even the Asian beauty industry. The Shanghai CBE includes four major theme exhibitions - cosmetics exhibition, professional beauty exhibition, daily chemical technology exhibition, and raw material formula exhibition. It also collaborates with the Chengdu Beauty Expo across regions, bringing together more than ten exhibitions from various parts of China and overseas countries to create uninterrupted in-depth promotion and layout throughout the year. The China Beauty Expo aims to build a comprehensive and segmented commercial platform for the beauty and cosmetics industry, covering both upstream and downstream industries. It brings together buyers, purchasers, and research and development from all channels, providing them with one-stop services such as information exchange, trade negotiations, and industry solutions.

The 28th China Beauty Expo (Shanghai CBE) will be held again from May 22nd to 24th, 2024 at the Shanghai Pudong New International Expo Center. At that time, the exhibition will cover the entire New International Expo Center, with a total scale of 300000 square meters; 3800 companies from over 50 countries and regions will bring trendy new products to the event, attracting over 500000 buyers from over 90 countries and regions; The exhibition will continue the entire industry chain of cosmetics and beauty—— As one of the CBE themed exhibitions in Shanghai, CBE COSMETECH has been deeply rooted in the industry for 20 years, covering 11 exhibition halls, 170000 square meters, and more than 1800 exhibitors in more than 20 countries and regions. It has become a global scale exhibition for daily chemical technology supply. At the same time, the exhibition has been committed to providing solutions for enterprises such as OEM/ODM, cosmetic raw materials, packaging, mechanical equipment, etc., and has received unanimous recognition from industry exhibitors and buyers. The 28th China Beauty Expo, with four major theme exhibitions, presents a 2024 beauty feast in a more international, mature, powerful, and comprehensive manner.

Exhibition scope:

Cosmetics exhibition: skin care products, cosmetics, facial mask, perfume, micro TV trade names, men's care, pregnancy and infant care, cosmetics, washing and personal care products, etc;

Beauty Exhibition: Professional beauty salon skincare products and equipment, medical beauty, skin management, big health, nail and eyelash embroidery, hair care products and tools, etc;

Daily chemical technology exhibition: various packaging materials, mechanical processing equipment, OEM/ODM solutions, raw materials and formulas, etc;

Highlights of this year:

Asian scale beauty and cosmetics industry trade exhibition;

☆ Covering all sub categories of daily chemical products, professional beauty products, and the entire industry chain of upstream and downstream supply;

National exhibition groups and global buyers gather here, with international platforms leading the trend;

☆ Professional promotion plans and media cooperation, organizing omnichannel VIP buyers;

A brand new themed exhibition area and numerous professional forum activities explore industry development trends together;

Last CBE data:

The 27th China Beauty Expo (CBE) concluded on May 12-14, 2023 at the Shanghai Pudong New International Expo Center. Over a period of three days, with an exhibition area of 280000 square meters, 23 large pavilions, and over 50 VIP small pavilions, it has attracted more than 3800 cosmetics companies from 50 countries around the world, more than 10000 brands, and shares global innovation resources. In just three days, 521300 professional visitors gathered offline, affecting over 200 million consumers and once again breaking the historical record of China Beauty Expo, while also setting a new record for global beauty exhibitions.

Creating new brilliance, sitting in the entire Shanghai New International Expo Center, the exhibition area has clear functions:

1、 Distribution of product exhibition halls at the cosmetics exhibition:

W1 Hall - Skincare, Personal Care Products, Men's Care;

Hall W2- perfume, makeup and beauty appliances;

W3 Hall - Oral Care, Household Washing, Maternity and Baby Care Supplies

W7 Pavilion - Makeup and Beauty Utensils

Hall E1- skin care, facial mask, personal care products

E2 Pavilion - International Cluster, European and American Brands

E3 Pavilion - International Cluster, Import Agents, International Maintenance Products

E6 Pavilion - Korean Cluster, Korean Brands, Asian Brands

E7 Pavilion - International Cluster, Emerging Brands, and Selection of Imported Products

N5 Pavilion - Japan Cluster, Japan Beauty Boutique Pavilion

2、 Beauty exhibition distribution

E4 Pavilion - International Cluster, Beauty and Skincare Products, Beauty Instruments and Equipment

E5 Pavilion - International Cluster, Nail and Eyebrow Embroidery, Skin Management, and Big Health

3、 Distribution of Daily Chemical Technology Exhibition

W4 Pavilion - International Cluster and Packaging

W5 Hall - Packaging

W8 Pavilion - Green Packaging and Labels

W9 Hall - Paper Box Bag Packaging Zone, Packaging

W10 Hall - Innovation Packaging Hall

N1馆——OEM/ODM

N2 Pavilion - International Cluster, OEM/ODM

N3 Pavilion - Makeup Packaging, OEM/ODM

N4 Pavilion - International Cluster, Mechanical Equipment

N6 Hall - Science and Technology Innovation Raw Material Hall, essence Flavor, OEM/ODM

N7 Pavilion - IP Authorization, Beauty Manufacturing, Inspection and Testing

Leading the beauty industry giants, thousands of brands make exciting appearances:

Led by domestic and foreign cosmetics companies such as L'Oreal, Shiseido, Procter&Gamble, Johnson&Johnson, Unilever, Nivea, Shanghai Jiahua, Galan, Austria, Perlier, Quelle, Shangmei, Huanya, Mingchen, Lafang, Xiangyi Bencao, Kazilan, Lancer, Shanghai New Gaozi, etc., the 27th CBE has attracted over 2000 exhibitors from daily chemical companies, with tens of thousands of brands and tens of thousands of beauty products showcasing. The exhibits cover 11 exhibition halls (W1-W3, W7, E1-E3, E6-E7, N5, N6), with an exhibition area of over 150000 square meters, showcasing the unique charm of China's comprehensive beauty and cosmetics industry chain platform.

Supply World Beauty Supply Exhibition Introduction: The Beauty Supply Chain Expo (hereinafter referred to as Supply World) is jointly organized by the Light Industry Branch of the China Council for the Promotion of International Trade and the Shanghai Baiwen Exhibition Co., Ltd. of Infirmann Group. It is an upgraded work of the China Beauty Expo (CBE) supply chain theme exhibition. Starting from 2024, we will embark on a brand new journey with a supply image and will co host the 28th China Beauty Expo as scheduled in 2024. By leveraging the international influence of the CBE brand, Supply World will connect and identify the global trends and hotspots of 5 major categories, including cosmetics OEM/ODM/OBM, packaging, mechanical equipment, raw materials, and materials, as well as 36 sub categories of products. This will showcase the industrial supply chain ecosystem of technology, complete sets, and fashionable design for the improvement of the global beauty industry.

CBE Beauty Expo supply chain brand exhibitors, Yingteli, Kesimeishi, Coma, Northbell, Beihao, Zhenchen, Lixin Biotechnology, Isjia, BASF, DSM, Dezhixin, Lubrun, Ashland, Cargill, Shubaiya, Hezhong, Alb é a, HCT, Akxilong, Qiaoxing Packaging, Yifa Plastics, Qiaoyi Plastics, SGD, Group Pochet, Bruckner, Laituo Automation, Leidex, Wujun Machinery, Chengxing Machinery and Litai, Planck, Terry, and others jointly form the hardcore "matrix" of the beauty supply chain, allowing "technological power" to concentrate and explode on the stage of Supply WORLD.

Introduction to Professional Beauty Exhibition:

As the leading category of Professional Beauty at the China Beauty Expo (Shanghai CBE), it brings together nearly 200 professional beauty product brands from over 20 countries, providing exhibitors and professional buyers with a * * trade platform to showcase products and projects that are popular in theaters worldwide.

The E4 Beauty Equipment Exclusive Hall has nearly 100 domestic and foreign companies participating in the exhibition, including intelligent facial detection, high-end beauty equipment, home care equipment, and supporting equipment. Bringing new instruments and equipment for the global premiere at the exhibition site, we will take you to experience the beautiful life created by technology, and also present the world's top craftsmanship and quality assurance.

The E5 Museum Nail and Eyebrow Embroidery Zone brings together three beauty brands from international beauty expos such as Europe, America, Japan, and South Korea, covering nail and eyelash embroidery products, instruments, supporting tools, furniture and equipment, and meeting the needs of the three beauty industry from research and development, production, sales, service, and technical training. On site, we present * * * products, technical demonstrations, and service projects to buyers. At the same time as the exhibition, the Asian Nail and Eyebrow Culture Festival is held, which is a fashion trend in the industry of nail and eyelash embroidery.

International Health& Medical beauty sector: With the rise of "Healthy China" as a national strategy, big health and wellness projects will provide support for the development of beauty stores. Meanwhile, as the world's second largest country in medical aesthetics, China's medical aesthetics market has reached a scale of billions, with 50 million consumers. It is expected to maintain an annual growth rate of over 20% in the next five years. The China Beauty Expo conforms to industry trends and specializes in international health and medical beauty categories, providing a one-stop procurement platform for exhibitors and buyers.

Self media matrix

For many years, CBE has built an official We Media matrix, which is mainly composed of WeChat official account, video number, microblog, Tiktok Blue V, B station, etc; At the same time, there are CBE cloud exploration stores and CBE market exploration; CBE brand theory; New makeup on CBE; Rich and diverse special columns such as CBE Dream Factory and CBE Beauty Research Hall.

In addition, on the basis of the CBE Business Alliance National Branch and the National Tour Summit, CBE has also established hundreds of private WeChat communities to provide precise communication and business docking services.

CBE official media

Cosmetics Information: Founded on the CBE China Beauty Expo, it is a professional media in the cosmetics industry, focusing on the upstream, midstream, and downstream of the cosmetics industry, collaborating with industry and even cross-border forces, reflecting the real market of * * *, discovering industry trends and business opportunities, transmitting positive energy in the industry, and building a beautiful and prosperous industry ecosystem

Network wide media matrix

As the top international beauty exhibition in the cosmetics category on the world's top 100 trade show rankings, CBE not only gathers leading resources from around the world, but also triggers massive dissemination, creating a grand media event.

During the 28th exhibition, CBE gathered over a hundred media outlets, forming a powerful all media communication matrix. In addition to various mainstream media platforms, industry media, and mass media, it also gathered industry experts, opinion leaders, KOLs, and others to speak out together, with top tier voice waves.

Exhibition management organization:

Shanghai Baiwen Exhibition Co., Ltd

Address: 22F, Hong Kong New World Building, 300 Huaihai Middle Road, Shanghai

Related to the beauty, hairdressing, and cosmetics industry

• Company:Shanghai Baiwen Exhibition Co., Ltd
• Telephone:18301740328
• Truename:Manager Li
• Mobile:18301740328
• E-mail:360130058@qq.com
• Address:Shanghai New International Expo Center

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