In order to continue to improve the driving role of cross-border e-commerce in the development of local industries, enhance the role of economic radiation, and explore more new business models and innovative growth models, the State Council has successively approved the establishment of 35 national cross-border e-commerce comprehensive test zones, accelerating the promotion of China's cross-border e-commerce entry policies to promote the transition to inclusive market competition in the 3.0 era. At this stage, the advantages of cross-border e-commerce are longer For a while, it will also focus on the industrial belt of high-quality products.
Preparations for the event were received and supported by the leaders of the Ministry of Commerce, the NDRC and the Ministry of industry and information. The Overseas Education Institute of Shanghai Jiao Tong University, the joint China cross border electricity supplier Specialized Committee, the United Nations Industrial Development Organization and the belt one college jointly built the SIE- Second China (Yiwu) global cross-border electricity supplier industrial belt Expo and the national cross border electricity supplier comprehensive trial area urban development summit. The event consists of 1 Exhibition + 1 high-end summit + 4 Platform forums + multiple supporting activities. We aim to give full play to the economic advantages of the exhibition, build a resource sharing platform to promote the online and offline integration of local industrial lines, industrial cross-border integration, and industrial chain integration of innovation chain, and put forward new ideas for optimizing the industrial structure and improving the quality and efficiency of the supply system. Create new value with industrial upgrading, create a new engine with cross-border e-commerce trade, create a new situation with governance optimization, and draw a new blueprint for the upgrading and revitalization of the industrial belt.

Highlight 1: official host
Ministry guidance, sponsored by the government, universities, international organizations and professional associations
Highlight 2: geographical advantages
Yiwu, China, is a national cross-border e-commerce comprehensive test area, one of China's cross-border e-commerce bridgehead cities (south Shenzhen North Yiwu), and the capital of small commodities. The cross-border e-commerce business environment is excellent and the Expo resources are mature
Highlight 3: multidimensional integration
1. Multi dimensional activities: Expo + summit + platform Forum + supporting activities
2. Multiple parties involved: government, industry, education, research, capital, platform, organization
3. Multi dimension of exhibitor types: cross border platform + International Supply Chain + cross border solution service provider + industrial belt City + made in China + seller
Highlight 4: characteristic industry
Focus on the promotion of parent-child brands by taking the cities with characteristic industries and superior products as the main exhibition body
Highlight 5: full of dry goods
30 cross-border practical speeches, transformation guidance, broadening horizons, service docking, resource sharing, and helping layout cross-border E-commerce
Highlight 6: comprehensive and multi-directional procurement
Cross border e-commerce sellers, domestic e-commerce sellers, foreign trade enterprises, manufacturing plants, foreign procurement and integrated multi procurement system


Expo Summit
The third global cross border e-commerce ecological conference and cross border e-commerce seller growth Summit
Time: July 19-20, 09:30-5:30
Venue: C1 Museum of Yiwu International Expo Center
Breaking trade situation, focusing on the growth of sellers
In recent years, the international trade environment has changed dramatically, and cross-border e-commerce has encountered many problems. How to deal with the current situation and seize the growth opportunity has become a concern of cross-border practitioners. In this context, we invite industry tycoons and elite salesmen to exchange and discuss the global trade pattern, cross-border situation, business experience, overseas flow, dry goods management, new ideas and new patterns, aiming to focus on the growth of sellers, improve the layout and operation level of foreign trade enterprises, help traditional enterprises to fully understand and transform, and provide a new solution to the development dilemma of the industry Case.






Brief process
Opening ceremony of the Expo
Welcome speech from leaders of Yiwu City
Speech by representative of the organizer of Shanghai Jiaotong University
Speech by the leader of the United Nations Industrial Development Organization
Opening speech by leaders of ministries and commissions
Opening ceremony
Keynote speech on data marketing and refined operation
Keynote speech on independent station construction and operation
Keynote speech on comprehensive procurement process management
Keynote speech on talent system construction
Keynote speech on financial risk compliance control
Keynote speech of Cross Border Service Providers
Keynote speech on brand thinking of cross border E-commerce
Keynote speech on Transformation Planning of seller and factory
It system upgrade keynote
Round table forum: focus on the growth of sellers (super selling, multi angle case analysis)
Awarding ceremony
Special meeting of cross border e-commerce platform
Address: press release hall on the second floor of Yiwu International Expo Center (490 people only)
Time: July 19-20
During the Expo, we will invite Amazon, eBay, wish and global express to hold a special platform meeting. Focus on platform operation, enterprise transformation difficulties, digital economy development opportunities, overseas market trends and other key issues to share, and explain the platform's customized diversified services for Chinese sellers, as well as the unique opportunities for Chinese sellers' overseas development. The conference will also share how to help the transformation and upgrading of traditional manufacturing industry, accelerate the adjustment of foreign trade structure, increase the core competitive advantage of Chinese enterprises in the global market, and help Chinese high-quality manufacturing enterprises to quickly open a new channel for cross-border e-commerce to the sea.
Amazon global opening
Time: 09:30-12:00, July 19
EBay special
Time: 14:00-16:30, July 19
Special session of wish
Time: 09:30-12:00, July 20
Global Express
Time: 14:00-16:30, July 20
Supporting activities
China cross border e-commerce summit night award ceremony
"Resources and development"
Time: 18:00-21:00, July 19
Venue: grand banquet hall, 3rd floor, Crowne Plaza Yiwu, No. 58, Zongze North Road
Introduction: 300 people including government representatives, industrial operators, universities, research institutions, financial capital parties, social organizations, platforms, service providers and entrepreneurs are invited to participate in this activity, aiming to build a high-end communication platform, integrate multiple resources and talk about industrial development.
Brief process: speech by leaders of ministries and commissions
Speech by the organizer of the Expo
Industrial belt city promotion
(to be invited: Yiwu, Chaohu, Nankang, Nantong, Weihai, Yancheng, etc.)
Speech by enterprise representative
(to be invited: representatives of service enterprises, sellers and exhibitors)
Award ceremony
Free communication

Government exhibition area
National level cross-border e-commerce comprehensive test area city, national level comprehensive bonded area and open port
Industrial belt featured city exhibition area
Build local characteristic exhibition area with urban characteristic industry and product cluster as unit
Cross border commodity enterprises exhibition area
Cross border explosive area, office supplies, kitchen small electricity, clothing bags, consumer electronics, outdoor sports, auto parts, home furnishing department stores, mother and baby supplies, home furnishing materials, craft accessories, labor protection supplies
Cross border (export) platform exhibition area
B2C platform, B2B platform, C2C platform, vertical type, comprehensive type, characteristic independent station, etc
Cross border service provider exhibition area
International supply chain, cross-border logistics, cross-border technology, cross-border marketing, payment finance, compliance service provider, overseas marketing, overseas warehousing, cross-border e-commerce agent operation, cross-border e-commerce training, legal consulting, basic service provider

Advertising expenses

Activity schedule

scaleC1 Hall

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