ELSE2023Live e-commerce online celebrity selection trade fair

——New retail power of new e-commerce formats——

Guangzhou Railway Station:

Time: April 7-09, 2023 Place: Guangzhou Pazhou Poly World Trade Expo

Shenzhen Station:

Time: August 23-25, 2023 Place: Shenzhen Futian Convention and Exhibition Center

As the capital of live broadcast e-commerce, Guangzhou has a large number of e-commerce enterprises, online celebrity economic companies and leading anchors. The 9th ELSE2023 Live E-Commerce Online Red Selection Expo will be held in Pazhou Poly World Trade Expo on April 7-9, 2023. The Expo covers an exhibition area of 100000 square meters, with 2000+exhibitors and hundreds of industry media competing to report. It will attract more than 160000 professional buyers such as online celebrities to negotiate on site! Millions of people watched the live broadcast, helping traditional enterprises improve the exposure of participating brands to connect with e-commerce live broadcast supply chain, buyer groups, online celebrity MCN institutions, etc Provide brand, channel and service providers with docking cooperation with commercial value! Boost the domestic and international economic double cycle and build a new pattern of e-commerce industry development

New business form of e-commerce Create tens of thousands100 millionmarket development opportunity

In recent years, the head short video platforms have deployed live broadcast e-commerce business in succession. Driven by user habits and businesses, the total transaction volume of the live broadcast e-commerce industry has grown rapidly. According to statistics, the size of the live broadcast e-commerce market in 2019 has reached 416.8 billion yuan, an increase of 183.0% year-on-year. In 2020, under the stimulation of epidemic situation, policies and other factors, the live broadcast e-commerce will usher in explosive development. The market size will exceed trillion yuan, and the overall size of the live broadcast e-commerce will be close to 2 trillion yuan by 2021. Statistics show that by December 2021, the number of live broadcast users of e-commerce has reached 464 million, accounting for 45% of the overall size of mobile Internet users. Considering the high penetration rate of short videos among mobile Internet users and the high conversion rate between short videos and live broadcast e-commerce, there is a huge space for live broadcast e-commerce to improve in the future, and a multi trillion level market opening is coming!

Gather the superior resources of live broadcast e-commerce to seize the development opportunity of live broadcast e-commerce industry

Advantage 1: Sponsored by an authoritative organization, it gathers unique live broadcast e-commerce resources

Based in Guangdong, ELSE Red Cross Trade Fair has unique commercial resources and policy support, laying a solid foundation for the project. The 2023ELSE Red Cross Trade Fair, with the strong support of industry associations, relevant units and other authoritative institutions, complies with the government's policy call, builds a platform for live broadcast e-commerce industry trade cooperation, efficient selection, exchange and learning services, explores the development trend of new formats and models of domestic retail industry, and promotes the healthy and orderly development of live broadcast e-commerce industry.

advantagetwo: Covering the whole industrial chain,Live broadcast e-commerce industry crowdGo togetherGuangdong

Gather high-quality supply chain enterprises at home and abroad, 50+Guangdong Hong Kong Macao Bay Area featured products, 50+MCN institutions, 500+live broadcast e-commerce online celebrities, hundreds of thousands of live broadcast e-commerce professional audiences in Guangdong. The sponsor plans to invite head e-commerce platforms such as Taobao, Tiktok, Kwai, Xiaohongshu, Jingdong, Mushroom Street, Vipshop, etc. to connect with high-quality brands on site, link the upstream and downstream industry chains of the live broadcast e-commerce industry, and drive the transformation of traditional industries, Realize new growth of digital economy.

advantagethree: Red man match,Open up new power for retail

Invite top anchors and fashion celebrities in the live broadcast e-commerce industry to gather on the scene, hold large-scale fashion conferences, rural new feature product launches and other live broadcast selection activities, and gather supporting services such as product selection, financial guarantee, logistics, product research and development, innovative technology, supply chain base hosting, to provide one-stop selection and procurement services for the live broadcast e-commerce industry.

advantagefour: Connect industrial capital, carry out live broadcast industry investment attraction and talent exchange activities

The exhibition invited live broadcast e-commerce industry organizations, MCN institutions and live broadcast celebrities to hold the "Signing Ceremony for Strategic Cooperation of Online Celebrity Live Broadcast Talents" and the "Award Ceremony for Incubation of Online Celebrity Live Broadcast Talents of MCN Institutions" on the spot, giving full play to the advantages of Guangdong live broadcast e-commerce resources, providing convenient channels for all parties to quickly achieve high-quality and efficient cooperation, and realizing mutual benefit and win-win cooperation.

advantagefive: 3 days100+Live industry keynote speech, build a live e-commerce industry event

The exhibition invited a number of leading MCN institutions to participate in the forum activities. More than 100+speeches were given in three days. The top stream of live broadcast e-commerce and industry experts in the industry gathered on the scene, covering all categories of live broadcast e-commerce industry, from theory to practice, from the selection strategy of live broadcast e-commerce to the online celebrity live broadcast delivery skills, to comprehensively interpret, answer questions and solve questions for the practitioners of the live broadcast e-commerce industry, and deeply understand the operation of live broadcast e-commerce.

BeautyInternet Red Explosives Area：Beauty products, facial mask, skin care, sunscreen, hand cream, body milk, freckle removal, moisturizing, shampoo, shower gel, hair conditioner, perfume, toothpaste, toothbrush, etc.

Internet celebrityFood and beverageOptionsexhibition area:Online snacks, instant food, prepared dishes, leisure food, green food, health food, fresh and frozen food, condiments, cereals and oils, specialties, wines, light drinks, coffee, etc.

Home FurnishingDepartment Store Exhibition Area:Small household appliances, daily necessities, household products, sports equipment, outdoor products, household appliances, digital electronics, pet products, toys, handicrafts, art calligraphy and painting, time-honored brands, intangible cultural heritage, handicrafts, etc.

Clothing accessories exhibition area:Fashion women's wear, fashion men's wear, jeans, fashion brands, high-grade underwear, children's wear, mother and baby products, designer brands, shoes, leather goods, scarves, hats, jewelry, watches, glasses, jewelry, etc.

Online celebrity live broadcast technology and equipment exhibition area:Network communication support, operator image display, AI technology, content management, editing and production technology, lighting equipment, atmosphere building equipment, cameras, sound cards, mixer, controllers and other computers and mobile phone peripherals.

Live e-commerce theme exhibition area:E-commerce platforms, MCN institutions, live broadcast bases, live broadcast supply chain companies, software service providers, cloud services, big data, AI solution providers, we media network marketing companies, live broadcast e-commerce training institutions, advertising planning/creative display design service providers, etc.

• Company:Shanghai Expansion Exhibition Service Co., Ltd
• Telephone:13067931322
• Truename:Wu Jing
• Mobile:13067931322
• Address:Guangzhou Pazhou Poly World Trade Expo

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