AUTO TECH China 2025 South China Exhibition: Supporting Innovation and Development in the Automotive Interior and Exterior Decoration Industry

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AUTO TECH China 2025 South China Exhibition:AssistInnovation and Development in the Automotive Interior and Exterior Decoration Industry

In the booming wave of the automotive industry, automotive interior and exterior decoration, as a key area for improving vehicle quality and driving experience, is undergoing profound changes and innovations.November 20-22, 2025，AUTO TECH China 2025 Guangzhou International Automotive Interior and Exterior Technology ExhibitionWill be inGuangzhou Poly World Trade Center Expo CenterThe grand opening presents a technological feast for the interior and exterior of automobiles.

【Industry Status】

The Chinese automotive interior and exterior decoration industry started in the 1980s and has gone through a development process from imitation and introduction to independent innovation. Nowadays, with the rise of domestic automobile brands and the continuous expansion of the market, the industry has formed a pattern dominated by mid to high end products, and the variety and quality of products have significantly improved. In recent years, driven by new energy vehicles and intelligent connected vehicles, the industry has ushered in new growth points. According to relevant data, the average annual growth rate of China's automotive interior and exterior parts market has remained above 10%, with a market size exceeding 100 billion yuan. Among them, the passenger car interior and exterior parts market has the largest market size, accounting for over 60%. However, the industry also faces some challenges, such as rising raw material costs, increased environmental requirements, and intensified market competition, which have led to the compression of profit margins for some companies. However, this has also prompted companies to continuously innovate and upgrade their products to enhance their competitiveness.

【Future Trends】

In the future, the automotive interior and exterior decoration industry will present development trends such as environmental protection and lightweighting, "new four modernizations", and technological innovation. In terms of environmental protection and lightweighting, the energy-saving and emission reduction standards for automobiles in various countries around the world are increasingly improving, promoting the lightweight development of automotive parts. Lightweight components such as plastic parts are gradually replacing traditional metal parts with their lower density and high-quality performance characteristics. Under the trend of "new four modernizations", electrification, networking, intelligence, and sharing are constantly accelerating, especially with the deepening development of intelligent driving technology. Various decorative products with a sense of technology will be promoted and applied more, and the demand for comfort and intelligence in automotive accessories will continue to grow. At the same time, with the continuous emergence of new materials, technologies, equipment, and processes, the automotive interior and exterior decoration industry is ushering in a new round of technological innovation, bringing greater development space to the industry.

【Exhibition Introduction】

AUTO TECH China 2025 Guangzhou International Automotive Interior and Exterior Technology ExhibitionIt is one of the special exhibitions in the AUTO TECH China 2025 South China exhibition series, which will be presented together with the Automotive Testing and Measurement Technology Exhibition, Automotive Electronic Technology Exhibition, and other exhibitions. At that time, more than 500 leading exhibitors from around the world will be gathered to showcase to automotive engineersAutomotive interior and exterior design, materials, manufacturing and production equipment, information and entertainment systemsProducts and services in various aspects.

This exhibition will invite tens of thousands of procurement and technical engineers from well-known automotive OEM manufacturers and Tier 1&2 component suppliers such as GAC, Nissan, Toyota, Honda, BYD, Tesla, Xiaopeng, NIO, and Ideal to gather in Guangzhou. During the exhibition, multiple industry forums and technical seminars will be held to attract industry experts and scholars from home and abroad. They will conduct in-depth discussions on the future trends of the automotive interior and exterior industry, providing an important platform for exhibitors to learn, exchange and cooperate, and helping the innovative development of the automotive interior and exterior industry.

AUTO TECH China 2025 Guangzhou International Automotive Interior and Exterior Technology ExhibitionIt is a grand event in the automotive interior and exterior decoration industry, as well as an important window for exploring future development trends. Here, you will communicate and collaborate with leading global enterprises and experts to jointly promote innovation and development in the automotive interior and exterior industry.November 20-22, Poly World Trade Center Expo, GuangzhouWe look forward to your visit and together we will embark on a new era of automotive interior and exterior design. More exciting things waiting for you to unlock on site! Booth reservations are currently in full swing. We welcome companies with exhibition needs to seize the opportunity and showcase their excellent products and technologies! For details, please log in: Exhibition Contact: Mr. Huang 133 3289 9255/Visiting Contact: Ms. Wang 177 2452 1438